NJFX Blog

NJFX GENERAL MANAGER, FELIX SEDA, BRINGS NJFX INTO 2018 AND BEYOND

Felix Seda: Big data and the submarine cable building boom

We live in a digital universe, and data is at the center of it. This universe is growing exponentially – 40 percent each year into the next decade.

July 22, 2022

Not only are more people and businesses doing everything online, but all of those “smart” devices connected to the internet: your phone, your television, your watch, your home security system, and more, are generating or receiving data. By 2020, this digital universe may contain as many digital bits as there are stars in the ACTUAL universe. It is doubling in size every two years, and by 2020 will reach 44 zettabytes, or 44 trillion gigabytes.According to Cisco, global internet traffic reached the zettabyte era last year, with a run rate of 1.2 ZB annually. Annual global IP traffic will reach 3.3 ZB per year by 2021. Content Delivery Networks (CDNs) will carry 71 percent of Internet traffic by 2021. And smartphone traffic will exceed PC traffic.

Who needs space?

If you’ve seen the Disney-Pixar movie WALL-E, you may remember the scene of Earth shown from space many decades in the future. It’s depicted as shrouded in thousands and thousands of orbiting satellites. It seems a logical prediction by the Disney-Pixar animators, but the fact is, the vast majority of the massive amount of data that is generated in the next decade, will travel via submarine cable.It might seem that space would better connect the Internet than running really long cables (no thicker than a garden hose) thousands of miles across the ocean floor.

Which, by the way, is a method developed more than a hundred years ago. But as it turns out, it’s not. Submarine cables are simply faster and cheaper than satellites.So as content increases, content giants will drive the demand for submarine cables. Market research firm Telegeography estimates an increase of new cable deployments worth more than $8.1 billion over the next three years.Google, Microsoft and Facebook, once just customers, are now financing cable ventures and joining submarine cable projects. Microsoft and Facebook have partnered for the MAREA transatlantic submarine cable system just deployed. The 4,100-mile (6,600 km) cable system is the first new system built south of the North Atlantic since 1999. Google dipped its toe in the water with the Monet cable, a link between Florida and Brazil. And more are sure to come.It’s clear submarine cables dominate data delivery. But, how does that data get on land, across continents and to your device?

Cable landing stations are that meeting point. Once data has traveled thousands of miles along the submarine cable, it comes ashore at landing station. The landing station is an important component of the submarine cable system.Sites are generally chosen for gently sloping coastline, little marine traffic, accessibility to power source and secure location. But what should also be part of the equation is carrier access closer to the edge, as well as route diversity, which are both addressed by colocation.It’s becoming clear that it can be cost prohibitive for networks and carriers to set up individual data centers. A colocation campus is a much less expensive option that can still provide the interconnection necessary.

Felix Seda is the General Manager for NJFX

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About NJFX

NJFX is a Tier 3 Carrier Neutral Cable Landing Station campus. Our colocation ecosystem has expanded to over 35 network operators offering flexibility, reliability, and security. Our Wall, NJ location provides direct access to multiple subsea cable systems giving our carriers diverse connectivity solutions and offers direct interconnection without recurring cross-connect fees.

NJFX’s Rapid Growth and 2018 Expansion Spur Key Additions to Core Team

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NJFX's Rapid Growth and 2018 Expansion Spur Key Additions to Core Team

November 21, 2017

WALL, NJ – November 21, 2017 – NJFX, the first and only colocation campus to sit at a cable landing station in the U.S and offer Tier 3, carrier neutral data center capabilities, announces the hire of two industry professionals to address its growing ecosystem and rapid expansion.

The robust NJFX ecosystem includes direct access to:

Ten telecommunications carriers
Four subsea cable systems
Over one million route miles21
More than one million square feet of global data center space across 240 countries

NJFX is also planning to expand its data center campus to a total of 58 acres in 2018.

Cliff Gasior joins NJFX as Director of Engineering and is responsible for managing operational quality to ensure maximum uptime for clients. Mr. Gasior brings vast experience as a mechanical systems engineer and project manager for large mission critical facilities such as Google, Morgan Stanley and Deutsche Bank. As a professional engineer (PE) and Commissioning Process Management Professional (CPMP), Mr. Gasior will ensure all engineering projects and processes are in compliance with essential industry standards and best practices.

In addition, NJFX welcomes Amanda Norman, who will serve as Ecosystem Development Manager for NJFX. Ms. Norman is responsible for helping partners and customers within the NJFX network collaborate and take advantage of all that the ecosystem offers. Amanda will also oversee all site visits and leverage her strong background in sales, management, sales operations, consulting and customer service to further ensure success for NJFX clients.

“We know its imperative to have the best team in place to address our rapid growth and to support our expansion throughout 2018,” states Gil Santaliz, NJFX Founder and Chief Executive Officer. “We are excited to bring Cliff and Amanda on board, as both are highly dedicated to serving our clients. We know our strong customer focus will be key to further our success and our clients’ success in the years to come.”

This news comes on the heels of NJFX announcing its breakout capabilities, which offer new direct ways for global carriers, content providers and enterprises to reach the US, while eliminating traditional points of failure when providing US-Europe, US-Brazil, US-Asia connectivity.

To learn more about NJFX’s ecosystem and how to increase reliability, backhaul and disaster recovery options, please contact [email protected].

About NJFX
NJFX operates “Tier 3 by the Subsea,” the world’s first colocation campus that strategically intersects a carrier neutral subsea cable landing station meet-me room with a Tier 3, carrier neutral data center. The 64,800-square foot purpose-built data center offers direct access to multiple independent subsea cable systems that interconnect North America, Europe, and South America. High and low-density colocation solutions are available with 24/7 support as well as unique US fiber back-haul solutions that avoid traditional legacy network points of failure. NJFX’s offerings provide the flexibility, reliability and security that global carriers, content providers, enterprise and government entities require to drive revenue, reduce expenses and improve service quality.

For the latest news, follow the company on Twitter, LinkedIn and Facebook.

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About NJFX:

NJFX ANNOUNCES INTERCONNECTION TO MORE THAN A MILLION ROUTE MILES AND 200+ COUNTRIES AND TERRITORIES AROUND THE GLOBE

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NJFX ANNOUNCES INTERCONNECTION TO MORE THAN A MILLION ROUTE MILES AND 200+ COUNTRIES AND TERRITORIES AROUND THE GLOBE

New Transatlantic Connectivity Map Shows Tremendous Reach

October 2, 2017

WALL, NJ – New Jersey Fiber Exchange (NJFX), the first and only colocation campus to sit at a cable landing station in the U.S. and offer Tier 3, carrier neutral data center capabilities, announces today its interconnection to over one million route miles, both subsea and terrestrial, and more than one million square feet of global data center space across 200+ countries and territories.

The company has reached incredible milestones, and is well positioned for even further growth of the global connectivity ecosystem it began just a year ago. A new transatlantic connectivity map shows route diversity across the major interconnection points.

“Route diversity is paramount to telecom providers. Our rich carrier ecosystem without recurring fees for cross connects, goes a long way to further ensure these providers aren’t single threaded and exposed,” says Gil Santaliz, CEO for NJFX. “We have demonstrated tremendous value to our customers with the ability to interconnect to major international subsea networks complimented by terrestrial networks in the U.S.”

Through its partnerships, NJFX clients can strategically diversify their connectivity options to key hubs across North America, Europe, and South America, bypassing legacy chokepoints.

The next major milestone is the completion and expansion of the NJFX colocation campus adding 48 acres to its footprint. This flexible site plan will include a new, two-story 80,000 square foot data center and premium disaster recovery space adjacent to NJFX’s current Tier 3 facility – just 60 miles from New York City.

Click Here to check out the new Trans-Atlantic Connectivity map.

For more information, please visit www.njfx.net.

For the latest news, follow the company on Twitter, LinkedIn and Facebook.

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About NJFX:

Hurricane Irma – How NJFX is Supporting Critical Global Infrastructure

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Hurricane Irma - How NJFX is Supporting Critical Global Infrastructure

November 12, 2017

Hurricane Irma swept through the Caribbean, Florida and up through the southeast over the last few days. Thousands of homes and businesses were destroyed, communities were flooded and trees were uprooted all through the region. Its full effects are yet to be completely known. One thing that is certain is that power outages are widespread. Residences and companies in the affected areas may be without power for weeks to come.

Operating the first and only colocation campus to sit at a US cable landing station, NJFX is working with major carriers to expedite circuits that support a big telecom hub in Florida. NJFX’s secure facility is 64 feet above sea level, making it impervious to tidal surge and ideal for disaster recovery. This 64,800-square foot purpose-built data center offers direct access to multiple independent subsea cable systems that interconnect North America, Europe, South America, and the Caribbean.

“The way we communicate worldwide is through the Miami, Puerto Rico and New York City gateways,” states Gil Santaliz, CEO for NJFX. “If Miami went down, the only way to communicate to Europe and South America is through Puerto Rico. We are in contact right now with major carriers that supply connectivity to large, international companies and are looking to keep networks up and running. They are confidently turning to NJFX and rest assured that their needs will be met.”

Santaliz adds, “If New York’s telecom infrastructure is impacted either through natural or other disasters, then major carriers and telecoms will be adversely affected. Because NJFX has an optimal location in New Jersey, which bypasses legacy chokepoints and the congested NYC routes, we play a major a role in making networks work. NJFX offers a critical solution for multinational businesses and carriers in the U.S.”

NJFX offers Tier 3, carrier neutral data center capabilities and through its more than 10 carriers and service provider partners, NJFX clients have direct access to any carrier’s suite of services in the NJFX ecosystem, without incurring cross-connect fees.

To schedule a tour of the NJFX campus email: [email protected] or call (732) 978 4100.

For the latest news, follow NJFX on Twitter, LinkedIn and Facebook. For more information, visit www.njfx.net.

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About NJFX:

NJFX Unveils New Resources – Offering Clients and Carriers Added Value

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NJFX Unveils New Resources – Offering Clients and Carriers Added Value

August 31, 2017

WALL, NJ – Committed to delivering excellent service and unmatched Tier 3 carrier neutral data center services, NJFX has completed the SSAE16/18 Type II Audit on its data center control policies and procedures. This allows customers to stay up to date with new international service organization reporting standards, and helps mitigate any worries regarding compliance.

NJFX is now also providing 24 x 7 x 365 on-site physical support. With a simple call or ticket request via the online portal, customers can receive full access to on-site staff. Customers can contact NJFX round the clock to help with service requests, hands-on support and technical assistance.

Other resources on our new website include:

NJFX Info Center – your source for data center campus details and our new Video Vault
NJFX Marketplace – a global ecosystem designed to help you securely purchase/sell services with other customers
NJFX Tier 3 Sub Sea Map

By colocating in in the NJFX Carrier Neutral CLS-Colocation Facility, customers gain clear ADVANTAGES including:

ZERO recurring cross connect fees
Ability to leverage NJFX Customer Portal to connect with buyers and sellers
Direct access to ten dark fiber and network service providers

NJFX is also offering Cable Landing Station tours and various customer events throughout September. To Request a Tour, click here.

Keep up with the latest developments on the NJFX news page and by following the NJFX communities: Twitter, LinkedIn, and Facebook.

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About NJFX:

Connectivity for the Holidays

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Connectivity for the Holidays

December 21, 2016

Jingle bell, jingle bell, jingle bell… How are you going to jingle bell rock out without proper connectivity this holiday season? Christmas just isn’t Christmas without streaming music, video chatting, and your Pinterest wish list! All joking aside, the Internet really has revolutionized Christmas, in so many ways. It’s the time to get connected and have a swell time this holiday season.

Busy sidewalks, the slog to the shopping mall, the treachery that is finding a parking spot, and fighting over the last Cabbage Patch Doll is no longer necessary, in fact, neither are pants. According to statista.com, 23.3% of all shopping is done online, and that number rises annually. Silver bells are now delivered directly to your door.

While there’s no place like home for the holidays, there are any number of reasons that being away from your family is a reality. Nowadays, you’re but a video call away. Your computer, your tablet, even your phone act as your portal right into your elementary student’s holiday concert, your Grandma’s dinner table, or your parents’ living room. Home for the holidays doesn’t necessarily need to mean you’re physically home sweet home any more.

Last Christmas you mailed out your cards; Think of how expensive that postage was! Not to mention getting them signed, sealed, and off to the post office. E-cards have been around for a while, but e-cards of 2016 are far different from e-cards of Christmas past. Now, not only do you have a plethora of generic online options, you also have access to graphic designers all over the world thanks to online marketplaces. Save some cash, save some clutter, and rest assured that no one will be giving these away the very next day.

The chestnuts are roasting on an open fire, jack frost has sufficiently nipped at your nose, and the yuletide carols are being streamed directly to your mobile device. Making holiday playlists is akin to the holiday mix tapes and burnt CDs from days of yore, but way easier. With a click of your mouse, or the tap of your finger suddenly curates your holiday favorites, from Dolly & Kenny to Bing & Bowie, your eyes and ears will be all a-glow.

Connectivity has changed and evolved the holidays, and allowed families to create new traditions. All of the Christmas connectivity is possible thanks to flexible, reliable and secure networks.

Although it’s been said many times, many ways, NJFX wishes you a merry holiday season, and a happy connected 2017!

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About NJFX:

Eliminating Backhaul for Low Latency, Financial Networks

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Eliminating Backhaul for Low Latency, Financial Networks

December 14, 2016

Low latency is a common concern for many network providers, especially those who support customers within the finance sector, who heavily rely on speedy connections to maintain a competitive advantage and achieve optimal business performance. To successfully offer that low latency financial institutions crave, network providers always have to go back to the question of backhaul.

The key to maintaining a low latency network is having a clear and short fiber route. A clear fiber route has by far the biggest impact on latency and if a data center has two routing options, then the shortest one of the two is always the better option.

Unfortunately, fiber is not always routed along the most direct path between locations, and the cost of rerouting fiber can be very high, which has caused some operators to build new low latency fiber routes between key financial centers and employ low-latency systems to run over these links. Luckily, in NJFX’s case, we took this into account when building our Tier III facility in Wall, NJ.

NJFX offers a unique opportunity, as our campus sits atop the landing points of subsea cables from around the globe, allowing customers to bypass bottlenecks like New York, Newark and Piscataway, thereby eliminating the need for traditional backhaul solutions. By facilitating direct interconnection options at the cable-end and eliminating the need for backhaul altogether, control is put back in the hands of the carrier-neutral operators, enterprises and of course, financial firms.

As you can guess, the facility’s location and proximity to key subsea cable landing points is a highly sought after location that fosters domestic and international strategic partnerships for interconnection. This allows financial exchanges between the US, Europe and LATAM to have lower latency going through NJFX’s data center in Wall than, say, one in other locations across the Northeast. That isn’t all either, to compliment its already robust low latency network, NJFX will be investing in the development of a strategically placed monopole. Stay tuned for more details!

To learn more about how we can eliminate unnecessary backhaul for your business, visit www.NJFX.net and don’t forget to connect with us on Twitter and LinkedIn!

Sites used: http://www.rcrwireless.com/20140513/network-infrastructure/backhaul-network-definitions-cellular-backhaul-definition

http://www.exaltcom.com/HFT-ALC.aspx

http://www.lightwaveonline.com/articles/print/volume-29/issue-6/feature/network-latency-how-low-can-you-go.html

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Local Connections: Benefits of Direct Peering

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Local Connections: Benefits of Direct Peering

November 29, 2016

In today’s hyper- connected world, content flows freely across the seemingly countless autonomous networks around the globe, making its way from data centers halfway across the world to our tablets, phones and other connected devices in the blink of an eye. In order for this to happen, multiple networks must connect – that’s where peering comes in.

While there are various types of peering, direct peering is often considered the most preferable as it enables enhanced network performance. When traffic is peered directly (or locally), it traverses the shortest path between two networks – allowing for lower latency and higher availability. Avoiding congested and disjointed peering landscapes, often associated with large cities, can also give networks a leg up.

These advantages are beneficial to a wide variety of customers however, they are particularly attractive to over-the-top (OTT) service providers whose apps and content are delivered over the Internet. Today’s consumers expect the ability to view high-quality content any time, anywhere, which means OTTs cannot risk added latency or potential choke points in the network. Direct peering enables these providers to meet their growing demands – and considering the time spent viewing content on connected devices has increased 719% since 2011, these demands are on the rise.

OTTs and network operators looking for peering opportunities on the Eastern seaboard with extensive international reach should look no further than NJFX’s brand new Tier 3 carrier-neutral colocation campus. NJFX offers tenants subsea access to leading service providers within Tata Communications’ CLS, which offers direct, redundant routes to Ashburn by five fiber-based providers. Customers have the opportunity to peer directly with high capacity, low latency networks without recurring cross connect fees. Moreover, NJFX is an ideal alternative to facilities in lower Manhattan. Routing traffic around New York City eliminates a potential choke point to the network, as its aging infrastructure poses a risk in the event of a force majeure.

Interested in direct peering through NJFX? Click here to contact us today.

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About NJFX:

To Capacity Europe and Beyond!

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To Capacity Europe and Beyond!

November 17, 2016

As we turned the corner into November, our management team, CEO & founder, Gil Santaliz and Vice President of Sales and Customer Relations, Doug Corbett prepared for our final conference of the season. The three-day event known as Capacity Europe, took place on November 7-9th in Paris, France. With a record attendance of 2,000 senior level guests, 500 companies and 80 countries, the show was not one to disappoint.

Attendees included several key service providers, OTT players, cloud and security providers, as well as enterprises. This array of critical industry leaders provided our team with optimal networking opportunities and served as the perfect audience to receive our latest news, NJFX’s partnership with Tata Communications. This new partnership enabled Tata to open its core network presence at the NJFX Cable Landing Campus (CLC) in Wall, NJ. This news is particularly important because it will now allow the development and strategic shifts in global network architecture, enabling “hair pin” route design between continents for latency reduction, disaster avoidance and recovery, as well as operating cost reduction.

“Tata Communications has played an integral role in bringing NJFX to the market from day one and this next step is a natural progression for our relationship,” said Santaliz

If you happened to miss us at the show don’t fret because, as we head into the New Year, you can believe us when we say our schedules are not slowing down. In January, you’ll find our management team at the annual event, Pacific Telecommunications Council (PTC), taking place in Hawaii. We look forward to all the networking opportunities the premier telecommunications event will bring so much so, that we even have our own meeting room!

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About NJFX:

Take Us Back to the NJFX Launch!

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Take Us Back to the NJFX Launch!

September 21, 2016

On September 21st, one year after breaking ground on its Tier 3, carrier-neutral facility, the NJFX team welcomed guests to what was considered by all, a data center launch to remember. The two-story, 64,800-sq. ft. colocation facility located in Wall, New Jersey opened its doors for the first time to mark the completion of the second phase of the NJFX campus build out.

With a number of key sponsors including Tata Communications, Lightpath, Windstream, Sparkle and more, the event was guaranteed to not disappoint. And even though the room was filled with scrumptious food, beverages and strategic networking opportunities, NJFX Founder and CEO, Gil Santaliz, took the celebration a few steps further.

None other than Formula One race car legend himself, Mr. Mario Andretti, made an appearance and participated in an intimate fireside chat – moderated by JSA CEO Jaymie Scotto Cutaia and featuring Mr. Santaliz and COO of Tata Communications, John Hayduk – to discuss career highlights, challenges and what “drove” him to become the fastest.

As part of sponsoring the event, Tata Communications installed its virtual reality (VR) and augmented reality (AR) F1® experiences that gave attendees the opportunity to feel the adrenaline rush of racing in the Grand Prix. Attendees raced for the fastest time and those that stayed high on the leaderboard went home with a F1 helmet signed by Mr. Andretti himself.

“This launch event was crucial for our team. It not only marked the day that we accomplished our goal of building the first Tier 3 carrier neutral colocation campus that intersects where subsea cables from around the globe meet,” comments Santaliz. “But it also allowed our friends and family to see that hard work really does pay off with enough focus, determination and help from your friends and colleagues.”

Get the latest NJFX news by checking out our blog and following us on Twitter, LinkedIn and Facebook.

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About NJFX:

Felix Seda: Big data and the submarine cable building boom

Felix Seda

More In the News

NJFX's Rapid Growth and 2018 Expansion Spur Key Additions to Core Team

More In the News

NJFX ANNOUNCES INTERCONNECTION TO MORE THAN A MILLION ROUTE MILES AND 200+ COUNTRIES AND TERRITORIES AROUND THE GLOBE

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Hurricane Irma - How NJFX is Supporting Critical Global Infrastructure

Gil Santaliz

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NJFX Unveils New Resources – Offering Clients and Carriers Added Value

More In the News

Connectivity for the Holidays

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Eliminating Backhaul for Low Latency, Financial Networks

More In the News

Local Connections: Benefits of Direct Peering

More In the News

To Capacity Europe and Beyond!

More In the News

Take Us Back to the NJFX Launch!

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