Disrupting the Industry as the New Model for Subsea Connectivity
September 25, 2019, Wall Twp., NJ – When NJFX broke ground in September 2015, Founder and CEO Gil Santaliz had a vision to create connectivity in a neutral environment at the cable landing station where competition could be fostered to benefit customers and collaboration could occur to increase connectivity and diversity for all. Today, that vision has been fully realized, just three years after celebrating the NJFX grand opening with racing legend Mario Andretti, and Super Bowl XXV MVP O.J. Anderson and Steven Baker “The Touchdown Maker” for the pre-party golf outing to kick off the inception of this truly unique facility.
NJFX has experienced unprecedented growth since its 2016 grand opening, securing its position as major a hub of connectivity for North America and beyond. NJFX is the only Cable Landing Station (CLS) colocation campus in the U.S offering Tier 3 carrier-neutral data center capabilities. Positioned at the eastern edge of North America, NJFX’s 64,800 square foot facility is strategically located 64 ft above sea level in a Category-5 hurricane resistant building. This location currently provides direct access to three unique subsea cable systems bypassing congested legacy routes in New York City and Miami, while interconnecting North America, South America and Europe. By the end of the year, a fourth cable system will be online, bridging NJFX to the Nordic Gateway. NJFX will serve as an on-ramp solution into the Havfrue Cable System which stretches 7,200 kilometers from New Jersey to Ireland, Denmark and Norway. This cable system unlocks one of the few genuinely sustainable solutions in the data center industry today.
The site also houses seven independent U.S. fiber backhaul routes. This combined connectivity has made NJFX an industry leading, carrier neutral colocation facility that has not been replicated elsewhere on the Eastern seaboard.
NJFX 2016 Grand Opening
Another part of NJFX’s core mission is a focus on conscious capitalism. While NJFX relies on developing a profitable business, it has not taken on any outside debt and has made the decision to remain solvent long-term to provide infrastructure in a sustainable way. As demonstrated during a summit for multinational banks hosted at NJFX earlier this year, bank leadership teams have an appreciation of this mindset. They cannot provide their services without having credible partners in place who take instilling trust seriously and deliver upon it. Financial institutions count on reliable partners who have fairness and equity as part of their core tenets. NJFX’s customers and partners are provided opportunities to grow their business by leveraging global relationships, while operating in complete transparency. Santaliz has realized in today’s market if there is no balance between profit and the responsibility to vendors, employees and customers, long term business growth is difficult.
NJFX executives have proven their thought leadership and expertise through key speaking engagements at several high-profile industry events such as PTC, ICPC, Capacity Media and Submarine Networks EMEA. NJFX founder and CEO, Gil Santaliz, is honored to be a part of the Submarine Networks EMEA 2020 Advisory Board, as well as the Pacific Telecommunications Council (PTC) Advisory Board. The company has earned several awards and recognition which highlight the company’s most recent achievements, including:
- Shortlisted for Capacity’s 2019 Global Carrier Award: Best Data Centre Innovation
- Honored by the Tilt-Up Concrete Association (TCA) for construction excellence.
- Awarded as the Best Global Connectivity Solution by TMT’s Global Excellence Program for its Cable Landing Station (CLS) campus ecosystem
- Recognition of NJFX Founder and CEO Gil Santaliz in Capacity Media’s Power 100, the first ever listing of 100 of the most influential men and women in the wholesale telecommunications industry.
- Awarded Capacity Media’s Best North American Project 2018 for its facility expansion.
- Certified as a HIPAA compliant facility, allowing for secure health data to be stored and/or transmitted.
In the coming months and years, Santaliz and NJFX will continue to focus on cultivating New Jersey’s digital economy with a planned campus expansion that will allow for more data center capacity. This, in part, will allow New Jersey to compete with leading data center locations like Ashburn, VA, where tax incentives have brought a significant tech economy to the region.
NJFX is smashing the model of a CLS as being a quiet place that is seldom visited. The CLS can no longer be a passive location serving a singular purpose, it must be more than just a landing point that provides connection to a faraway hub for carriers. Today, NJFX serves as a landing point that is the hub itself, bringing unprecedented capacity and connectivity to North America, South America, Europe and the Caribbean. The company is proud to celebrate its three-year anniversary with its robust ecosystem of partners, carriers, customers. Here’s to an even bigger year ahead!